MSRTC stops Wi-Fi service on all buses
Owing to the poor response from passengers, the Maharashtra State Road Transport Corporation (MSRTC) has stopped Wi-Fi facility in all its buses including Shivneri.
Pune: Owing to the poor response from passengers, the Maharashtra State Road Transport Corporation (MSRTC) has stopped Wi-Fi facility in all its buses including Shivneri.
Initially, the scheme got a good response, however, later due to limited access and poor range, the passengers gradually stopped using it, which forced the transport body to stop it.
The Railways started a Wi-Fi facility and then, the MSRTC too offered the facility to passengers. Around 2 lakh passengers travel by ST buses across the State. The passengers were enjoying the service of Wi-Fi and watching entertainment and infotainment on their smartphones.
“Since last month the service has been stopped in all buses across the State. We are looking at other options,” a senior official with Pune Division of MSRTC said.
The service got a lukewarm response from passengers as it had many limitations. Passengers pointed out the poor coverage and limited browsing options.
MSRTC, in September 2016, launched the pilot project at city’s Swargate and Shivajinagar bus stands in 50 buses, a number which was later expanded to 325. Later on, it was extended to all buses in its 18,900 fleet excluding those in which the service was not technically feasible.
“The passengers could not go to any other site than Voot and there too the access was extremely limited, just a few films and songs. If they had started the ‘Wi-Fi’ service in its real sense, it would have worked better,” Sameer Mujawar, a regular traveller of State Transport buses.
Firm withdrew due to poor response
Yantra Media Solutions, a Mumbai-based tech firm, which was providing the service on ‘no cost’ basis to MSRTC decided to withdraw after three years due to ‘lack of response from passengers’ which meant that the firm could not earn any revenue by luring advertisers to exploit the platform. It was observed that the passengers were not logging in to the service in expected numbers despite the firm advertising the service on the buses.