Ferrero ties up with Poona Golf to promote ‘Joy of Moving’
Tie-up aims at promoting an active lifestyle among children
Pune: Ferrero India has partnered with Poona Club Golf Course to promote Kinder+Sport “Joy of Moving” program wherein close to 40 children participated in a junior tournament.
“We are elated to be associated with Poona Club Golf Course. With this tie-up we are expanding the Kinder+Sport ‘Joy of Moving’ program to Pune. To broaden golf’s appeal, we are encouraging young children to play the game of golf and we are pleased with the overwhelming response,” said Stefano Pelle, Managing Director of Ferrero India, after inaugurating the tournament.
“This association will take the game of golf to the next level amongst young children,” said Manisha Jaitha, Lady Captain Poona Club Golf Course.
The Kinder+Sport “Joy of Moving” program was launched in India in 2014 at Baramati as part of the Ferrero Group global CSR initiative to promote active lifestyles among children.
So far five 5 Kinder+Sport camps have been held successfully and over 2000 children have participated from various schools.