Pune: Thirteen week tournament and addition of four new teams has given Pro Kabaddi League Season 5 a completely different dimension.
Players are focusing on fitness as they will be playing a three month long season while outside the mat, CEO, sponsors and support staff is also getting ready for bigger challenges.
Supratik Sen speaks about sponsorship, operations and benefits of an extended season ahead of the fifth edition of the league.
“I do consider ourselves (U Mumba) amongst one of the top Kabaddi teams. We also have been champions in Season Two and finalists twice, which makes us a winning side.”
The combination of professionalism and being a winning side through previous seasons, ensures U Mumba is the team to watch out for in the Season 5
“Any evolved league in the world, runs between 6 to 10 months and this extended leagues is a positive development for the team and
“But the extended league also has us developing a new strategy for the increased number of games, while continuing to pursuing excellence while also accommodating for player and team fatigue.”
“Given how the league is structured, it allowed franchises to be financially sustainable right from Season 2. And the continuous growth of the league in terms of viewership has definitely ensured that sponsors too are continuing to invest in the sport - with more brands andcategories also looking to invest in Kabaddi.
“A longer season will also be a boost for franchises as it increases potential for teams to increase their revenue on all fronts,” added Sen.