Vehicle owners paying extra for number plates with a personal touch

Sushant Ranjan
Tuesday, 28 August 2018

Numbers resembling birthdate, wedding anniv dates being preferred at RTO

Pune: Vehicle owners’ craze for the registration number of their choice for their vehicles refuses to dwindle. In fact, the number of applicants with such requests is increasing with the RTO. 

Sachin Jadhav (32), a resident of Warje, recently purchased an SUV and uses a number plate with numbers similar to his 2-year-old daughter’s birthdate. When contacted, he said his daughter is lucky for him. For this lucky number, he paid a handsome amount.

He said there are thousands of people purchasing VIP numbers at a high price from the Regional Transport Office (RTO) of Pune.

Jadhav said after buying the SUV, he had to wait for over three weeks to get the number of his choice. “When I purchased my car, I waited for 25 to 30 days to get the number. When the choice number was released by RTO, I approached the officer and requested them to allot the number to me. For my choice number, I paid Rs 75,000,” he said. 

RTO officials said they accept applications from vehicle owners for a number of their choice every month. 

“We observed that the number of such applications has increased by 15 to 20 per cent. The choice number is still in demand and people are ready to pay a good amount for the same. Demand for such numbers is very high in Solapur, Pimpri and Baramati,” they said.

Another applicant, Mayur Pawar from Yerawada visited the RTO, Pune in July to get a choice number and was ready to pay a heavy sum. He chose the number, which resembles the marriage anniversary date of his parents.

He said, “I love my parents very much. Recently, they celebrated 50 years of their marriage. Hence, I decided to purchase a new car with the registration number resembling my parents’ marriage anniversary date. I paid Rs 40,000 for the number.”

“Earlier, there was a huge demand for numbers such as 8888, 9999, 7777, 6666, 8055 (which, with a little manipulation reads ‘BOSS’). However, nowadays the demand for choice numbers is different. Most of the applicants want choice numbers resembling their children’s birthdates, wedding anniversary dates or parents’ birthdates or even the percentage secured by their children in the SSC examination,” said Sanjay Raut, Deputy Regional Transport Officer of Pune.

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