Pratap Pawar elected MRUC’s Vice-Chairman

ST Correspondent
Thursday, 14 September 2017

Mumbai: Sakal Media Group Chairman Pratap Pawar has been elected as the Vice-Chairman of the Media Research Users Council (MRUC), a leader in conducting media surveys.
Ashish Bhasin, Chairman and CEO - South Asia, Dentsu Aegis Network, was elected as the Chairman of MRUC. The announcement of the elections for 2017-18 was made in the MRUC meeting held on Wednesday. Pawar has worked on the Board of Directors of the MRUC as the representative of publishers.

Mumbai: Sakal Media Group Chairman Pratap Pawar has been elected as the Vice-Chairman of the Media Research Users Council (MRUC), a leader in conducting media surveys.
Ashish Bhasin, Chairman and CEO - South Asia, Dentsu Aegis Network, was elected as the Chairman of MRUC. The announcement of the elections for 2017-18 was made in the MRUC meeting held on Wednesday. Pawar has worked on the Board of Directors of the MRUC as the representative of publishers.

The Media Research Users Council has been conducting scientific surveys on various aspects of the media for the past two decades. It also conducts the Indian Readership Survey (IRS), which is the biggest and most trustworthy survey of newspaper readers in India.

The Media Research Users Council provides data to publishers, advertisers based on surveys that it conducts on media users, their economic status, their changing expectations and changing technology. 

The members of Media Research Users Council benefit from its surveys to form future policies. The Media Research Users Council also carries out studies, which prove beneficial for its members.

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