Maharashtra says no to officers' photos on govt ads

Pandurang Mhaske
Friday, 1 September 2017

Mumbai: The Maharashtra state government has issued directives to its officers that they cannot use their photographs in government advertisements or any other advertisements, else they will have to face penal action.

As per the guidelines issued by the planning department, all the municipal corporations, municipal councils and local bodies will have to follow the directives. If any officer at a local level is found using his photo in an advertisement, he will be punished with disciplinary action or will be penalised.

Mumbai: The Maharashtra state government has issued directives to its officers that they cannot use their photographs in government advertisements or any other advertisements, else they will have to face penal action.

As per the guidelines issued by the planning department, all the municipal corporations, municipal councils and local bodies will have to follow the directives. If any officer at a local level is found using his photo in an advertisement, he will be punished with disciplinary action or will be penalised.

The government introduces various schemes and advertises them through various mediums. The offices at the local level issue advertisements of these schemes through local newspapers, hoardings or other mediums and use their photographs in these advertisements.

The planing department of the State government has issued a notification to all the government offices directing that an officer at any level cannot put his photo in advertisements of any of the government schemes. The department has also directed other departments to issue a guideline to their local level offices. 

The officer from the planing department said that there are many officers who use their photographs on advertisements of government schemes. "It is their duty to make advertisements of government schemes, but it is not creditable to put their photographs on the advertisements. The particular officer is not the government's face, so he cannot use his photo in the advertisement," the officer said. 

"Many times, the officers use the advertisements and their photos to grab credit for the success of the scheme and hence the government has issued the guidelines," informed the officer. 

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