Mahindra enters road construction equipment segment

ST CORRESPONDENT
Tuesday, 3 October 2017

Rajan Wadhera, President, Automotive Sector, Mahindra and Mahindra Ltd, said, “The size of the construction equipment industry as a whole is about Rs 21,000 crore. At the moment, we are at number four in the earth moving part of the construction equipment industry with the backhoe loader."

PUNE: Despite foraying late into the construction equipment business, the Mahindra Group has now entered the road construction equipment segment with the launch of its first Motor Grader - the Mahindra RoadMaster G75, at the company’s Chakan unit on Tuesday. The RoadMAster G75 is set to be produced at the company’s Chakan unit in Pune.

Mahindra Group already has a backhoe loader in the construction equipment business and 500 units of the same are already used in the field. 

According to officials, the RoadMaster G75 is the second construction equipment from the company to enter the market. 

Rajan Wadhera, President, Automotive Sector, Mahindra and Mahindra Ltd, said, “The size of the construction equipment industry as a whole is about Rs 21,000 crore. At the moment, we are at number four in the earth moving part of the construction equipment industry with the backhoe loader. There are three segments in terms of construction segment - earthmoving, road construction and material handling. The bulk of the construction industry largely falls under earth moving, which is all about backhoe loaders, earth movers and excavators.” 

He further added that the company has made an investment of Rs 150 crore so far in the construction equipment business.

Wadhera further said, “The entire construction equipment industry sells close to 32 thousand backhoe loaders, and 18,500 excavators are sold every year but in the same context, only 500 or 600 graders are sold because the graders available in the market can only do job for 5 per cent of roads, which are being constructed while 95 per cent of the roads are constructed manually or by some or other ‘jugad’ solutions,” he stated.

Vinod Sahay, CEO, Truck and Bus Division and Construction Equipment Division, Mahindra and Mahindra, said, “The big difference between developed countries and India is that in developed world like Western Europe, North America and others, more than 60 per cent roads are over four lane highways, whereas in India 95 per cent of our roads are not highway roads. Most of the road construction equipment used in India so far has been bought from multinational companies. However, these machines are mostly suited for applications where 60 per cent of the roads are highway and thus not suitable for Indian roads. In this context, we decided to launch this product and enter this market so that contractors can afford graders, which are priced at Rs 34.99 lakh.”

Describing the machine, officials from the company, stated, “The G75 offers a host of benefits to road contractors and is the ideal machine for spreading and grading applications for the entire road contractors fraternity. It offers an optimised solution and precisely caters to the road contractors grading needs for government flagship programmes as Pradhan Mantri Gram Sadak Yogna and Smart City, as well as for major district roads, other district roads, border roads, rural roads and expansion of roads. The G75 is powered by a 79 HP DiTEC engine developed by Mahindra, which is coupled with a 3 m (10 ft) wide blade. This equipment is optimised to deliver zero compromise grading at 33 per cent as compared to conventional motor graders.”

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