Hyundai Motor India unveils ‘Brilliant Kids Motor Show 2018’

Sakal Times
Thursday, 15 November 2018

“Hyundai is at the forefront of developing the future ready technology based on the pillars of Shared, Connected and Zero Emission Mobility. By engaging with the creative minds from a young age, we are committed to realizing our vision of becoming Lifetime Partners in Automobile and Beyond." Said Mr. S J Ha

MUMBAI: Hyundai Motor India Ltd. (HMIL), the country’s second largest manufacturer of passenger cars and the largest exporter since inception today announced the launch of India’s First and Unique Brilliant Kids Motor Show at the Ambience Mall, Gurugram from 14th November – 04th December 2018. Brilliant Kids Motor Show is first-of-its kind initiative in India by any Automobile Manufacturer to encourage young minds to foster the spirit of innovation and design. Out of over 5000 entries, 8 top designs were selected and replicated into life size working models.

Hyundai is a Young, Dynamic and Innovative brand providing Smart Mobility Solutions to enhance people’s lives. The top 8 outstanding design concepts adapted into full-scale working models are based on the ideas of sustainability, positive impact on the environment and clean energy resources. These brilliant ideas ranges from a car that can Clean Oceans, an electric vehicle that uses both solar and wind energy, eco-friendly car that will run on plastic and absorbs Co2 and a car that can clean the roads and use the litter to fuel themselves.

Commenting on this unique initiative, Mr. S J Ha, Director - Sales and Marketing, HMIL said, “We are very proud to launch India’s first and most Unique Brilliant Kids Motor Show. Being India’s Most Loved & Trusted brand, Hyundai strongly believes in inspiring the next generation of Innovators, Pioneers and Creators of India. We are overwhelmed by the level of innovation and curiosity shown by the children in designing their dream car. We are confident that these ‘Young Innovators’ will revolutionize the elements of design and technology in mobility that India needs at this age and time.”

“Hyundai is at the forefront of developing the future ready technology based on the pillars of Shared, Connected and Zero Emission Mobility. By engaging with the creative minds from a young age, we are committed to realizing our vision of becoming Lifetime Partners in Automobile and Beyond. We are glad to invite these curious minds to our State of the Art Future Ready Plant in Chennai to give them an experience of Manufacturing Excellence” Said Mr. S J Ha.

The six-month long campaign started in July 2018 will culminate in December 2018, witnessed tremendous response from kids across different parts of the country. Out of the 5000 entries, 50 entries were shortlisted by Hyundai based on their design, innovative concept and practicality. Out of these 50 entries, 16 were shortlisted by external jury and 8 kids were chosen as winners after the mentoring session.

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