Released earlier this month by iNaturalist — an online social network for nature enthusiasts — the new app, Seek, is part of an ongoing attempt to involve ordinary people in citizen science projects. Similar to Shazam — an app that allows you to identify music from audio recordings — the Seek app allows you to identify plants and animals from your photos by harnessing image recognition technology.
Whether you’re exploring the great outdoors or your own backyard, using the app encourages curious adventurers to become engaged with the wildlife around them. Fun and educational for kids and adults alike, users can earn badges while they learn about each new species they photograph.
Seek draws from existing data collected from wildlife observations on iNaturalist, in combination with artificial intelligence and neural network technologies. Once downloaded, users are provided with lists of commonly recorded insects, birds, plant life, and animals in their area. When a new photo is uploaded, the AI analyses the photo to find a match, adds it to the user’s growing collection, and provides a summary of information from Wikipedia. The AI currently recognises 30,000 species, and will continue to improve with further use. The site’s co-founder Scott Loarie explains, “The only way we can improve our modelling of species is to get more data, and to do that we need more people outside taking pictures.”