Cinépolis, is hosting India’s first movie marathon screening with the popular Marvel films. This initiative comes during the release of the much awaited Avengers Endgame, which is being said to be the finale of the Marvel film series that began in 2008 with Iron Man.
The 20-hour movie marathon is scheduled to start from April 25 at 8 am across 4 cities (Delhi, Bhubaneshwar, Pune and Mumbai). The marathon will screen nine select movies that are essential to understanding the basic stakes and character arcs, and will conclude with the Avengers: Endgame release. Loyalists who watch the entire string of movies and successfully complete the marathon will be the first ones to watch the Avengers: Endgame. The first 100 fans will also be awarded special Disney merchandise and certificates.
Devang Sampat, director, Strategic Initiatives, Cinépolis India, said “As the entertainment space continues to evolve rapidly, we want to constantly surprise our patrons with refreshing new initiatives. Movie marathons are a popular concept outside India and we were excited to introduce this element to the Indian audience. Given the enormous Marvel fanbase in India, we wanted to give them the opportunity to relive the saga of their favorite Marvel movie characters on the big screen.”
