Hatsun Agro Product Ltd (HAP), a leading dairy player in India, recently launched a number of dairy products. The new range includes Hatsun Yoghurt Shake and Hatsun Cheese Spread with a string of other products under research & development to suit the Indian palate. The Yoghurt Shake is available in Mango, Strawberry and Blueberry flavours. Hatsun Cheese spread is a delectable offering launched at an affordable price to encourage and ensure usage of cheese among all sections of the consumers. The cheese spread comes in an innovative 50 gm packaging that is priced at Rs 20.
The yoghurt products from Hatsun contain micro nutrients and good bacteria that help in good gut health, better digestion and better immunity. With no artificial flavours, no artificial colours and no preservatives, Hatsun Yoghurt Shake reflects the goodness of real milk in every sip.
RG Chandramogan, chairman and MD, Hatsun Agro Product Ltd said that the dairy product segment has evolved in India with yoghurt products being preferred by customers as a good snacking option. They have strengthened their portfolio with the launch of new yoghurt and cheese products keeping in mind the discerning needs of the millennial consumers who are willing to experiment and prefer convenience and taste.
Adding on the expansion in the retail front, he further said that HAP is focused on growth and expanding its retail presence in many states and is growing rapidly in Maharashtra.
