This is the real test. We will get to know if we had made a good or bad film,” says Rajeev Khandelwal, while promoting the world television premiere of Samrat & Co. The film will premiere on August 6 on &pictures at 8 pm.
The Kaushik Ghatak directorial, which released in 2014, starred Madalsa Sharma, Gopal Dutt, Girish Karnad, Priyanshu Chatterjee and Indraneil Sengupta. “The TV premiere is a big thing, because I believe that the film was not promoted properly. A lot of people didn’t know about its theatrical release. So I am happy, excited and nervous too,” Rajeev says.
He continues, “There is no denying that TV has a massive reach. Once a large number of audience watches it, we will actually get to know if the film was good or bad. It is the rebirth of the film.”
The actor says many of his films which had not done well at the box-office, won acclaim on television. “My films Aamir or Table 21 got a fabulous feedback on television. People told me how much they had liked the film after watching it on TV,” says the actor, who was last seen in Fever.
The industry labels a film hit or flop only through its box-office collection. No one measures it through the appreciation or rejection it receives, opines Rajeev. “There are so many films which did not well at the BO, but they are highly watched on TV. Andaz Apna Apna, Lamhe and several others are big hit on television. Personally, I consider a film hit if the audience remembers it for a long time. It’s like a dividend you get,” he adds.
There are reports of Rajeev signing his next television project but the actor denies the development. “I haven’t signed anything on television yet. But every month, there’s some report which says that I have signed something or the other. The day I sign something, I will announce it with great pride,” says the actor, whose last TV show Reporters (2015) failed to create magic.
Rajeev is currently shooting for his next Bollywood project though he refuses to talk about it. He says, “I am not supposed to talk about it. I can only say it’s a period film, a genre we haven’t seen before. It has an ensemble cast and though the concept is old, it’s been presented in a new way.”
Rajeev is one of the few actors who doesn’t talk about his work or personal life. Has that proved to be a disadvantage? He points out that it hasn’t affected his career nor worked as a disadvantage.
“I know, I am in a career where you are supposed to constantly talk about yourself. But I can’t. Every person has their own way of leading their life. We think a person is popular going by the 1 million followers on his Twitter or Instagram account. But does the following translate into an audience? How many followers are actually watching their films? That needs to be seen. The large fan following on social media is good for ego and a part of the make believe world,” says the actor who likes to take breaks between his projects, saying, “There are so many other things to do.”