‘I want to create music which is ahead of its time’
Pune boy Vikas Janhamwad, aka Mr Jammer, who will be releasing his electronic music album Raada, feels that artists from India should not try to clone international musicians, instead their craft should reflect the indigenous culture, language, and vibe
Pune boy Vikas Janhamwad, aka Mr Jammer, is all geared up to release his album Raada that will be available worldwide on free streaming platforms. He has not just produced the music but has also looked into the graphic design, 2D and 3D animation and video production of the album.
Mr Jammer, who is an electronic music producer, runs his music academy, J Studios Academy, in Pimpri. He is also a DJ who has done more than 60 shows across India performing his original sets whilst touring for concerts like Enchanted Valley Carnival (EVC), Sunburn and VH1 Supersonic.
Electronic music production is a type of art where you use DAW (digital audio workstation), electronic musical instruments, digital instruments to create music using nothing but a computer. One records, designs, generates sound and adds effects.
This young artist is quite an achiever. In the past, he secured the first place at the Worldwide Remix Contest held by Sony Music India. He even represented India through a digital audio workstation called FL Studio — a music-making software — at the PALM Expo 2015 at Bombay Exhibition Centre.
Here’s chatting up the talented youngster.
- What made you pursue music?
I love creating music which has a soft blend of commercial rhythms and sounds but in my own style. During school days, I used to bang utensils to find out about new sounds. Around that time, my curiosity for different sounds generated. I was also an electronic geek, cracking open radios, camera and electronic sets to see what was inside. In my late teens, I started finishing my assignments in front of the radio and discovered the word ‘remix’. A whole new world came into light for me. I poured over the internet to find new artists, new community and new music. I discovered various softwares and started producing my own!
- What kind of challenges you faced?
With music production comes this sense of isolation. When I was in school, I would spend hours in front of my computer learning music production. Due to this I had significantly less time for family and friends, which obviously raised objections. But in spite of this my parents supported and had faith in me. I see my challenges as new opportunities to learn and grow.
- Who is your inspiration?
To be honest, I derive inspiration from my curiosity to understand ‘how things work?’ Having said that, as an artist, in the online community, DJ Tiësto is one of the major inspirations for me.
- What motivates you to create music?
I believe that motivation is not something that ‘hits’ or ‘comes’ to you. You just have to do it and CREATE. You have to devote time, energy and hard work towards your art everyday. New sounds, designs and artists do motivate me but that’s just a temporary spike. Real motivation happens when you hustle and grind non-stop. Creating any kind of new art is always a blank canvas. Your hands should start doing anything to make something.
- Tell us about your forthcoming album Raada.
Raada is an electronic music album which I have been working on for more than 18 months. It has all my styles and sound designs which I am so excited to release. The whole motive of the album is that it’s possible to cross boundaries of creating music, it’s possible to break the rules and make something which people won’t understand today but in the coming five years they will be hooked to it. I want to create music which is ahead of its time. Raada songs aren’t commercial based, so mainstream listeners may not find it entertaining at the start but I am sure the audiophiles are going to dig it. The word Raada is from Marathi language expressing the feeling of enjoyment and energy. I used the name Raada because I see artists from India trying to clone international artists not realising their own music culture. Why can’t our artists reflect indigenous culture, language and vibe through their music?
- How did your life change post Gully Boy?
Not much. Gully Boy is a complete rap game-based moment. It hasn’t affected much in my field of electronic music other than people hoping for a rap song all the time. However, for a few of my followers and fan requests, I have done a track with Rapper PK (Satara) which is called Mr Jammer — Scratch It ft PK which is in the soon-to-be-released album.