‘Beyond the Clouds’ to get international release

ST Correspondent
Sunday, 1 April 2018

Iranian filmmaker Majid Majidi’s first India-set feature Beyond the Clouds will get an international release. Zee Studios International is all set to take the film international as it will see a 34-territory release including a wide release in Iran as well as over 70 screens in the GCC region including Dubai, Kuwait, Oman, Bahrain, and Qatar, focusing on Indian as well as local audience.

Iranian filmmaker Majid Majidi’s first India-set feature Beyond the Clouds will get an international release. Zee Studios International is all set to take the film international as it will see a 34-territory release including a wide release in Iran as well as over 70 screens in the GCC region including Dubai, Kuwait, Oman, Bahrain, and Qatar, focusing on Indian as well as local audience.

Apart from the GCC region, the trilingual film will be released in USA, Canada, UK, Netherlands, Belgium, Maldives, Luxembourg, Singapore, Australia, New Zealand, Fiji, East West & South Africa, Malaysia, Indonesia and Pakistan amongst many others.

Beyond The Clouds stars newbie actors Ishaan Khatter and Malavika Mohanan. Oscar-winner AR Rahman has composed the music for the film, which is produced by Zee Studios and Namah Pictures. The film narrates a heart-warming tale of a brother and sister, and how they find happiness in separation and turbulent times. The film celebrates the triumph and adoration of life against a Mumbai backdrop.

Talking about taking the film to overseas market, Vibha Chopra, head of Zee Studios International (Film Marketing, Distribution and Acquisition) says, “The popularity of Indian cinema, Hindi as well as other regional films, is rising at rapid pace. Majid Majidi’s films are those that are awaited by Indians as well as non-diaspora audience worldwide. And that is why the different approach to the film. The film has been marketed keeping in mind both these types of movie-goers. Content is what is key, around the globe. We have tapped 34 territories in the first phase of release for the film and are looking to go wider in phase two.”

The post release week will see a release in Jordan, Egypt, Lebanon, Taiwan, Japan, Korea and Russia.

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